How do you craft love affairs between brands and individuals? By starting at the genuine heart of a brand, with an approach that elevates story over style.
Design genius knows no geographical boundaries. Proof positive, Stanley Hainsworth, Tether CCO and eternal child of Dixie. It was in the nether-woods of Kentucky where this curious young’un first ingested the divine symmetry of a crawdad’s claws and marveled at the figure ground reversal of an Appalachian skyline. Wordsworth proclaimed, “The child is father of the man.” This insightful man-child has grown up with a gift for helping us all perceive the conceptual purity that dwells at the heart of great design.
Ever at the epicenter of The Conversation, Stanley’s design opinions and sensibilities are sought near and far.
Interview with Stanley at the Association of National Advertisers (ANA) conference on creativity.
A man who began life in a town tucked between Possum Trot and Monkey’s Eyebrow in Kentucky and went on to be a creative director at Nike.
Stanley talks about his favorite piece from Mohawk Show 12, “I Have Always Wanted to be a Nurse.”
Stanley speaks about his experience with Nike, LEGO and Starbucks brands and how to create an emotional connection with the customer.
Stanley interviews luminaries from the design, art and business worlds, and beyond! Watch Office Hours.
Stanley blogs about everything from brand storytelling to the transference of time. Dive in.
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Follow Stanley as he posts about his design shenanigans around the world.